Removing Barriers to Minority Business Success

The minority business owner developing a business plan can do so with the knowledge that angel investors offer non-traditional funding sources that break down barriers to opportunity. It’s no secret that minority and women businesses (MWBEs) have faced hurdles in areas of market access and financing over the years. That is changing with growing awareness and education of the marketplace and a growing robust effort by corporate America to improve access. The increased knowledge and awareness has also positively impacted the private funding market which only serves to expand opportunity.

Breaking down barriers to access benefits everyone. Minority and women entrepreneurs are innovative and bring new perspectives to the marketplace. Angel investors can help them bring that innovation and creativity to the marketplace more easily by working outside of the mainstream financing system. A match between angel investors and an MWBE can produce results.

Of course, the MWBE entrepreneur must still use proven strategies that increase the likelihood angel investors will accept the business plan. When presenting a business plan to potential investors it’s important to show confidence and leadership, prove thorough knowledge of the competition and the industry, and above all, ensure the innovation and creativity of product, service and business is made abundantly clear. Once a company obtains angel investing, it is easier to move up a step into the next phases of financing which include venture capital and eventually commercial funding.

Angel investors can be ‘angels’ in many ways. They are not hemmed in by traditional processes which is exactly the way traditional barriers can be broken down.

More detailed information and useful advice can be found at www.funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.

Dot.business plan for a Dot.com

Writing business plans to find angel investors interested in funding internet entrepreneurship is similar but not identical to writing proposals for brick-and-mortar only businesses.  A company that is going to be operated solely online still needs a strategic business plan that defines the business in detail, identifies market strategies to build a customer base, analyzes competition, lays out the operations and management plan and presents the financial plan. However, there’s a twist because investors will want to know how you plan on making your website stand out in a very crowded electronic superhighway and how you plan to attract and keep customers, who you will never meet, on the website long enough to spend money. There are millions of websites already up and running, but due to a lack of business planning they are virtually alone in a virtual world.

A strategic business plan for an internet based company must include the traditional business information, but it also requires planning for online design and content, online marketing strategies, website support and upgrades, online product ordering and security. Even planning for customer service has unique features in that contact will be primarily electronic. Angel investors will want to know how you will blend online and offline promotion strategies to insure maximum exposure. Internet marketing strategies address the marketing funnel in which customers are attracted to the website and then moved along a narrowing path to ordering and payment using a variety of well-designed enticements. A well thought out business plan for an internet based business addresses plans for accessing the right kind of business management technology to insure sales are captured using a virtual gateway and online shopping cart.

In other words, angel investors will review the business plan for thoroughness on two levels instead of one – traditional and electronic. Just because the business will be internet based doesn’t mean you can skip the traditional strategic planning. It only means you need to expand and integrate the unique features and requirements of an online business.

More detailed information and useful advice can be found at http://www.funded.com/ Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.