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Wilderness Labs Funded $3.3M to Expand the Market Capabilities and IoT Platform Development

IoT

Wilderness Labs is a Portland, OR-based developer of real embedded and secure enterprise-grade IoT designed for enterprises and professional developers. The company offers a complete IoT platform with defense-grade security that runs full .NET standard applications on embeddable microcontrollers, enabling developers to build secure enterprise.

Wilderness Labs was funded $3.3 million, led by Apertu Capital and strategic angel investors such as Miguel de Icaza and Scott Hanselman.

Wilderness Labs founded in 2016 by a group of experienced engineers and entrepreneurs who wanted to build a platform to make it easier for developers to build IoT applications. The company’s platform includes various hardware and software tools, including an operating system, development boards, and a cloud-based management platform.

The company aims to enable developers to build IoT applications quickly and easily without worrying about the underlying hardware or software. The platform designed to be flexible and scalable so that developers can build applications deployed in various environments and scenarios.

With the new funding, Wilderness Labs plans to continue developing the Meadow platform and expanding its team. The company also plans to launch a range of new products in the coming months, including a new development board and a range of sensors and other IoT devices.

Bryan Costanich, CEO of Wilderness Labs, is the inventor of Meadow, a Secure, Production-IoT that enables developers to create embedded-IoT solutions and allows organizations to securely manage those devices in the field at scale with Meadow.Cloud.

The IoT market expected to increase in the coming years as more and more devices become connected to the internet. With its range of hardware and software tools, Wilderness Labs well-positioned to take advantage of this growth and become a leading player in the IoT space.

By: K. Tagura

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How to Create a Successful Social Media Marketing Campaign

Marketing Campaign

Social media has become a powerful tool for businesses to reach their target audience and connect with customers. However, creating a successful social media marketing campaign can be challenging. Here are some tips on creating a successful social media marketing campaign.

  • Define Your Goals: Before creating a social media marketing campaign, defining your goals is essential. What do you want to achieve with your campaign? For example, do you want to increase brand awareness, drive more traffic to your website, or generate more leads? Your goals will guide your social media marketing strategy and help you measure the success of your campaign.
  • Know Your Target Audience: Understanding your target audience is crucial for the success of your social media marketing campaign. Who are your ideal customers? What are their interests, needs, and preferences? Knowing your target audience will help you create content that resonates and engages with them on social media.
  • Choose the Right Social Media Platforms: Many social media platforms are out there, but not all are suitable for your business. Instead, choose the platforms where your target audience is most active and where you can showcase your brand in the best possible way. For example, if you target young adults, Instagram and TikTok may be more effective than LinkedIn.
  • Create Engaging Content: Social media users are bombarded with content daily, so creating content that stands out and grabs their attention is important. Your content should be informative, entertaining, and visually appealing. Use high-quality images and videos, and keep your captions concise and engaging.
  • Be Consistent: Consistency is vital when it comes to social media marketing. Post regularly and at the right time to reach your target audience. Use a content calendar to plan your posts and ensure your content aligns with your brand’s messaging and values.
  • Engage with Your Audience: Social media is a two-way conversation, so engaging with your audience is essential. Respond to comments and messages promptly, and ask for feedback to improve your content and customer service. Use social media to build relationships with your customers and show them that you value their opinions.
  • Measure Your Results: Finally, it’s essential to measure the success of your social media marketing campaign. Use analytics tools to track your reach, engagement, and conversions. Use this data to refine your strategy and improve your results over time.

Creating a successful social media marketing campaign takes time, effort, and creativity. By defining your goals, understanding your target audience, and creating engaging content, you can build a strong presence on social media and connect with your customers in meaningful ways.

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Artera Funded $90M to Develop AI-based Cancer Diagnostics

Cancer

Artera is a Los Altos, California-based biotechnology company specializing in developing AI-based predictive and prognostic cancer tests. The company’s products use machine learning algorithms to analyze complex data sets from patients’ tumors and provide personalized treatment recommendations.

Artera was funded $90 million in a recent funding round led by Coatue, Johnson & Johnson Innovation, Koch Disruptive Technologies, Walden Catalyst Ventures, TIME Ventures, Breyer Capital, The Factory, and 11 angel investors.

The funds raised will be used to advance Artera’s product pipeline, including developing and commercializing the Artera One test for early-stage breast cancer and other lung and prostate cancer tests. The company also plans to expand its clinical trial programs, develop its AI platform, and grow its team.

Artera’s CEO, Andre Esteva, said in the press release that the company is excited to have such a strong group of investors backing them as we work to revolutionize cancer care with our multimodal AI platform.

One of Artera’s most profitable products is the Artera One test, designed to predict the likelihood of recurrence in patients with early-stage prostate cancer. The test uses genomic and imaging data to generate a risk score to help doctors determine whether patients need additional treatment after surgery.

The company has made significant progress in recent years, and this funding round is a testament to the potential of its technology and the demand for more personalized and accurate cancer treatment options.

By: K. Tagura

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Shennon Biotechnologies Funded $13M to Develop Novel Cell Therapies

Cell

San Francisco, CA – Shennon Biotechnologies, the operator of a proprietary single-cell platform, intended to develop single-cell platforms to unlock a critical bottleneck in immunotherapy. The company’s platform enables the functional profile of millions of immune cells on the single-cell level at the same time, pulling out rare and difficult-to-find targets, analyzing, understanding, and manipulating massive numbers of cells on the single-cell level to develop more effective treatments for human diseases, enabling medical industry to create immunotherapies that are more targeted and more effective.

Shennon Biotechnologies was funded $13 million in seed financing led by DCVC, with participation from Foundation Capital, AV8, and angel investors. The company plans to use the funds to expand the platform’s capabilities further and raise discovery actions to build a pipeline of effective targets for solid tumors and gene therapies.

Shennon Biotechnologies was founded in 2021 by a team of experienced scientists and entrepreneurs to develop innovative gene and cell therapies to treat various diseases. The platform technology combines advanced genetic engineering techniques with state-of-the-art delivery systems to target specific cells and tissues.

Li Sun, Ph.D., CEO & Founder of Shennon Biotechnologies. Excited to have the support of such a powerful group of investors who share their vision for developing transformative gene therapies. It will enable them to advance their preclinical programs and accelerate their path toward clinical development.

Shennon Biotechnologies’ lead program focuses on a novel approach to treating inherited forms of cell tumors caused by mutations in the gene. The company’s gene therapy designed to restore functional by delivering a standard gene copy.

Ruchita Sinha, General Partner of AV8. They impressed by the science behind Shennon Biotechnologies’ approach to treating genetic diseases and are excited to support the company’s growth. They believe that the company’s platform technology has the potential to transform the field of gene therapy, and we look forward to seeing its progress.

By: K. Tagura

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Ready to Compete Globally? Time to Find Investors!

Globally

More and more businesses are looking for investors to fund a global expansion. More and more investors are looking for businesses ready to go globally. The business landscape is changing rapidly, and small businesses are expanding internationally right along with the big corporations. The internet can probably be named as the primary motivator for this trend because it made it so easy to communicate with people around the world. Orders can be placed with a click of the mouse. Governments recognized the opportunities this created and have created laws and regulations that promote global business.

Naturally, investors want a piece of the action. They are looking for companies that can successfully expand through globalization because the opportunities are unlimited. Of course, participating in international trade can be expensive so it’s not a decision made lightly. Yet there are so many advantages to expanding internationally that it makes sense.

What are those advantages? For one thing, a business can increase sales and thus profits which makes the company more attractive to investors. Other reasons include gaining greater market share, spreading risk by expanding market access, stabilizing seasonal sales cycles and establishing a foundation for unlimited growth. All of these reasons are exactly what can make a business attractive to investors.

Of course, expanding globally takes money. There are import and export fees, expanded production costs, higher shipping costs and the expenses associated with new promotions like marketing and travel. Investors will balance the higher costs to the expected increase in revenues and profits before making a decision. Investors will also weigh the risks associated with the global expansion. This balancing act though is one that the business should have already mastered in the business plan.

 

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Lonestar Space Data Funded $5M to Boost Development and Expansion Efforts

Space

Lonestar Data Holdings is a St Petersburg, FL-based space startup that provides space data services intended to extend terrestrial data services to the moon. The company supports space operations with data analytics, archival services, and broadband relay to terrestrial public and private clouds, providing archival and edge services to customers.

Lonestar Data Holdings was funded $5 million seed financing round. The funding was led by Scout Ventures and joined by Seldor Capital, 2 Future Holding, The Veteran Fund, Irongate Capital, Atypical Ventures, other strategic angel investors, and KittyHawk Ventures.

According to Lonestar Data’s CEO Chris Stott, the funding will accelerate the company’s data management platform development and expand its team. In addition, the company aims to help businesses streamline their data operations and better use their data.

The new investment is a significant milestone for Lonestar Data, enabling the company to scale its operations and grow its customer base. The company’s data management platform has already gained traction among businesses looking to improve their data operations. The new funding will help Lonestar Data further establish itself as a leader in the data management space.

Brad Harrison, the Scout Ventures Founder and Managing Partner, commented that they believe that expanding the world’s economy to encompass the moon, which happens to be the Earth’s most stable satellite, is the following whitespace in the New Space Economy. Data security and storage will be necessary to lead the new generation of lunar exploration.

Overall, this news is a positive development for Lonestar Data and the broader technology industry. It highlights the continued interest and investment in companies that provide innovative solutions to businesses’ data challenges.

By: K. Tagura

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Andrena Funded $15M to Provide and Conquer Urban Areas for Affordable Internet

Internet

Andrena is an NYC-based company that provides internet distribution services designed to offer high-speed internet at reduced costs. The company works directly with internet providers who provide internet for universities, hospitals, financial services, and other users with heavy data needs and leverage their existing fiber networks to deploy a series of antennas to blanket geography with internet access, allowing customers and businesses to tap into a faster network wirelessly.

Andrena was funded $15 million led by Dragonfly Capital and backed by existing investors FJ Labs, Afore Capital, Castle Island Ventures, Chaos Ventures, KohFounders, and J Ventures as new strategic angel investors, Blockchange Ventures, Moonshot Research, and EV3. The company plans to use the funds to expand its service to hundreds of thousands of homes, resuming to bridge the gap between access and affordability with a premium solution.

Andrena opens a special end-to-end wireless delivery for building residents, operations, and the surrounding neighborhood. The outcome is a city-wide wireless network that delivers building owners with a next-gen Internet amenity at no cost while providing an affordable, pleasing Internet option for their residents and the surrounding community.

Neil Chatterjee, Co-Founder and CEO of Andrena, said that in building a new affordable Internet solution, they created a system that simultaneously caters to luxury apartments. They believe that solving the connectivity needs of both properties can usher in the next generation of the internet.

Anirudh Pai, Partner at Dragonfly Capital, said they value the mission of Andrena and the seamless experience they provide for residents and commercial tenants in partnership with forward-thinking real estate property owners and managers. In addition, they believe the company’s business model and mission will foster more significant equity and inclusion.

By: K. Tagura

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Puzzle Funded $15M to Enhance the Accounting Infrastructure for Startups

Accounting

Puzzle, a San Francisco, CA-based, is a developer of a financial infrastructure platform intended to enhance speed, trust, and confidence in making accounting decisions. The company’s platform equips financial data in real-time and more intelligent infrastructure. In addition, it includes advice from venture capitalists, entrepreneurs, and other higher directors, helping startups to enhance and upscale their financial performance.

Puzzle was funded $15 million and was conducted by General Catalyst, XYZ, Felicis, FOG Ventures, Sterling Road, Kapor Capital, and angel investors Gokul Rajaram, Eric Reis, Ayo Omojola, Village Global, and OnDeck. The company plans to use the new investment to expand its operations and development efforts.

The company was established at the end of 2019. Over the years, it has operated with over 500 startups to make and purify the latest software. Today the company is arising from beta with service generally available to any interested customer.

CEO and co-founder of Puzzle, Sasha Orloff, calls his company the first innovative accounting software, which combines a streaming financial data platform connected to a general accounting ledger.

This combination brings abilities of other inheritance accounting software, creating it manageable for founders (and their finance teams) to make a scalable foundation for fundraising, taxes, and improving business health – all in one place, in real-time and in-depth. The Puzzle is the modern complement to these solutions and what one founder described to them as their missing piece of a modern finance stack.

Puzzle believes accounting and finance are the underrated superpowers that set apart the following outstanding businesses. Still, leaders are held back by legacy software that needs more speed, collaboration, and intelligence for today’s fast-changing economy.

Starting with companies as their first accounting software, they want the next generation of ambitious founders to build their businesses with them on Puzzle. The world needs creativity, and Puzzle exists to set them up for prevailing victory.

By: K. Tagura

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Business Plan Mistakes to Avoid

Plan

Writing your business plan is probably one of the most important business duties you will assume. If you follow a quality business plans template you will cover the basics of the plans, but there are still common mistakes made by entrepreneurs that hurt their cause. It is reminiscent of the teacher in school who gave you the parts of the essay for easy outlining and then marks points off because the essay is too long or too boring.

Following are some of the most common errors made in business plans. Some of them are simple errors, but that doesn’t minimize their importance. Other are mistakes usually made due to lack of experience. Either way, these mistakes can hurt the effectiveness of the overall business plan.

  • Including more than one business model in the false belief that more information and more strategies are always better (not true!)
  • Lacking cohesiveness throughout the business plans
  • Difficult to read due to illogical or poor layout (another reason to use a business plan template)
  • Including unsupported projections or estimates
  • Not fully analyzing the competition
  • Failing to prepare all required sections of a business plans (making your plan look amateurish or as if you are hiding something)
  • No value proposition separating your business from the competition
  • Not letting anyone else read your business plan and provide feedback before submission
  • Making the business plan difficult to read because it is written using mostly hard-to-understand industry or discipline terms (i.e. your funder may not know much about technology so using technical jargon will make the plan too difficult to understand)
  • Showing lack of understanding of the niche market to be served

These are certainly not the only mistakes, but they are some of the most common. You want to avoid writing a business plan that is too long and tedious, is not well written, and is boring. Though funders are often professionals looking for the next great business investment opportunity, they are also human. Grammatical errors and boring prose can quickly discourage anyone reading the business plan. It seems your essay teacher was right all along.

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Quino Energy Funded $1.25M to Intensify the New Develop Zero-Waste Battery in Energy Services

Energy

Quino Energy is a San Leandro, CA-based startup provider of energy services intended to offer scalable, long-lifetime grid energy storage for a fully renewable future. The company’s storage services are ideal for grid resiliency applications such as microgrids, transmission and distribution deferrals, and renewables storage at scales ranging from homes to large solar farms, enabling the chemical industry to store for the future.

Quino was funded $1.25 million from the funded group Energy Revolution Ventures, Doral Energy Tech Ventures, TechEnergy Ventures, and other confidential strategic angel investors. The new funding intends to use for different scales and demonstrate its in situ, zero-waste battery electrolyte production process. That turns dyestuff chemicals from coal tar into long-lifetime battery reactants using the flow battery system as the chemical reactor.

The Managing Director of Energy Revolution Ventures, Peter Robson, was incredibly impressed with Eugene Beh, the CEO of Quino Energy, and his team’s technology, which significantly improves battery cost, lifetime, and safety. Robson believes Quino will recreate a crucial role in the latest Age of Electrochemical Power, and they are excited to support Eugene and his team on their journey.

Eugene explains that their technology allows a 100% domestic supply chain without any dependence on critical minerals, saves jobs by developing a significant further use for coal that doesn’t apply to searing it, and revs the decarbonization of our economy all at once.

Additional for Guy Yavin, Investment Director at Doral Energy Tech Ventures. They align with Quino’s mission of developing a cheap, neat, and efficient flow battery, relying on inexpensive organic materials. The need for more special minerals and metals has carried back the scale-up of new battery technologies and the deep adoption of storage technologies to be embedded within renewable projects. Quino’s multi-hour battery can potentially increase the reliance on renewable energy electricity, and they are looking ahead to sustaining the team in this venture.

By: K. Tagura

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