5Ps for Marketing your Home Business

Business Marketing

Running a home-based business comes with several benefits, among which include being your boss, choosing where to work from, and setting your hours. However, this does not mean it does not come with some challenges. You only experience success with a home business when you offer a quality product or service to a target market.

This might sound easy, but most often, business owners are ineffective and inconsistent in their marketing because they lack in-depth knowledge of the area. Having an understanding of how the five Ps

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7 Mistakes to Avoid When Buying a Laptop

Purchasing Laptop

Even if you’ve owned a laptop and know what features you want, you are still not immune to some of the common laptop buying mistakes. This is thanks to the ever-changing technology. As our needs for technology changes, so do our hardware requirements. Laptop manufacturers continue to include new features, and this makes it even tougher to select the right machine – one that is best suited for your needs.

There are times when we get suckered in by a pretty screen, 4k display, a ridiculously thin

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5 Simple Steps to Creating Proper Asset Allocation

Proper Asset Allocation

Every investor tries to build an excellent investment portfolio.To make such a portfolio, your investments require asset allocation.

In a bid to build a vast investment portfolio, most investors tend to focus on getting the best investment option, such as stocks or bonds. However, as an investor in today’s marketplace, the key to financial success and long-term growth of your investments is in a well-maintained diversified portfolio.

Take,for instance,a street vendor who sells both umbrella and sunglasses at the same time with the knowledge that it

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How to Calculate Free Cash Flow for your Business Health

Free Cash Flow

Free cash flow is one of the key indicators used to show the health of the business, particularly its profitability. Typically, it demonstrates the amount of money any business for other purposes after all the capital expenditures that may include equipment, buildings and various other necessary expenses that help businesses sustain their operations.

Although calculating cash flow is a complicated process, there are many ways you can do it. According to experts, it is always better to use all methods correctly. If they all generate the same

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