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Dealing with investors: What to do before and after close II?

Private equity investors are considered as one of the most important people for those who want start or expand their respective businesses. After all, the amount capital that they provide and the way these are handled are among the factors that make or break a startup.

Unfortunately, a number of entrepreneurs think that dealing with private equity investors are limited to the period when the company or business is raising funds. Some believe that once the funding round has closed, the money will fall any time regardless of how they transact with the partners that signed a deal with them.

The reality is far from this misconception. Instead of forgetting about the investors who pledged to provide funds for the business once the money had been transferred, entrepreneurs must keep in mind the significance of giving importance to these people. After all, entrepreneurs would not want the investors pulling out the money in a middle of a crucial project.

Here are some tips on how entrepreneurs should deal with investors before and after the close of the funding round:

Before the close:

Once of the most crucial things that the entrepreneur must do during the funding round is to find the appropriate investor for the company. This would depend on the type of business that he or she is into. There are investors who prefer medical-related companies, while others want information technology startups, among others.

Regardless of the type of business, entrepreneurs must find a private equity investor or those who understand the risks of investing in the nature of the business. This would mean that the investor is willing to let go of his or her money for seven years, and put it in a rather risky and illiquid asset.

To counter the risks, the entrepreneur must explain to the potential investor the positive side of the investment – for instance the high rate of return for the successful ones.

Perhaps the most important advice for the entrepreneur is to find an investor who shares the vision of the company. This is highly relevant as it would help in the growth of the business.

After the close:

Once the agreement between the entrepreneur and the investor has been signed, the former must continue to look after the latter. This is necessary as it increases the possibility of future contributions from the said investor.

“Taking care” of the private equity investor does not take much. The business owner just has to provide regular updates – whether monthly or quarterly – to keep the investor on the loop. Likewise, requests must be kept reasonable and thoroughly explained. This will surely get the business owner on the good books of the investors.

Dealing with partners, especially private equity investors is not an easy task. However, doing this the right way will ensure the continuous flow of support for the business.

More detailed information and useful advice can be found at Funded.com. it offers expertise and assistance with developing and funding your concept. If you need to access a network of angel investors or business plans for start-up funding visit  Funded.com

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Funding Business Expansion through ‘Private Equity Financing’

Expansions are believed to be the best indicator that businesses are doing good. Unfortunately, while every entrepreneur seems to be of the opinion that bigger businesses are always better, the act of expanding a company is easier said than done.

It is easy to determine if a business is ready for expansion. In fact, there is only one major indicator: there is a bigger demand for the product or the service that the company offers. However, having a bigger demand does not necessarily mean that the business owner can easily whip out a plan on how he will expand his or her business – there is a bit of a problem called money.

A business owner would be lucky if he or she has some savings that can be tapped for a business expansion. This is not generally the case. And while there are a lot of options when it comes to financing a business expansion – angel investors, bank loans and support from venture capitalists – there is one option that has started to get attention of business owners over the years: public equity financing.

As the name implies, private equity financing means that an investor would be invited to put his or her money in a business in exchange for a partial ownership of the company.

This in itself would make a lot of entrepreneurs turn around and look for other ways to finance their business. A lot, of course, would not want to hand over the reins of the company that they built to another person in exchange of financing a business expansion.

But looking at it clearly, public equity financing is not as bad as it sounds. For one, agreements between the parties will still have to be forged – meaning one does not necessarily have to hand over the control of the business to the investor as the original owner have an option to retain the majority of the company, thereby putting him or her in direct control of the operations.

One has to keep in mind that investors, at least most of them, are merely concerned with the profits of their investments and would not want to be bothered by the rigors of administrating a business. Moreover, by being technically a part-owner of the company, the original owner will have an assurance that the investor is putting a great deal of interest in the business that also carries his or her name.

This is why public equity financing works both ways in expansions: investors get their bigger profits, while original owner gets to expand his or her business.

Looking for partners

The challenge in public equity financing, like in other forms of investor-related concerns, is for the business owner to find and convince one to be an equity partner in his company.

Finding will not really be a problem, as there are always those who have some extra funds that they intend to invest in a business eyeing expansion. The major concern is to be able to convince them.

In convincing potential equity partners, business owners must keep in mind that they have to convince the former that they will earn profits from their investments. This can be achieved by presenting relevant information as to the operations of the business.

This may include, among others: discussions on the competencies of the current management to handle the expansion, the risk exposure of the equity partners, the business plan and objectives, the financial history and performance of the business.

The entrepreneur should also be ready in negotiating with the terms of the deal, including, as stated earlier, the level of control – or the lack of it – that the equity partner would have once the agreement is in place.

Finally, entrepreneurs must be able to list down his or her reasons for the decision to expand and, more importantly, to utilize public equity financing as a means for the business expansion.

Like what had been repeatedly said, capital for business startups and expansions will never run out – one just has to know what he or she is looking for and, more importantly, where to look for it.

More detailed information and useful advice can be found at http://www.funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.http://www.funded.com

 

 

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Dealing with investors: What to do before and after close?

Private equity investors are considered as one of the most important people for those who want start or expand their respective businesses. After all, the amount capital that they provide and the way these are handled are among the factors that make or break a startup.

Unfortunately, a number of entrepreneurs think that dealing with private equity investors are limited to the period when the company or business is raising funds. Some believe that once the funding round has closed, the money will fall any time regardless of how they transact with the partners that signed a deal with them.

The reality is far from this misconception. Instead of forgetting about the investors who pledged to provide funds for the business once the money had been transferred, entrepreneurs must keep in mind the significance of giving importance to these people. After all, entrepreneurs would not want the investors pulling out the money in a middle of a crucial project.

Here are some tips on how entrepreneurs should deal with investors before and after the close of the funding round:

Before the close:

Once of the most crucial things that the entrepreneur must do during the funding round is to find the appropriate investor for the company. This would depend on the type of business that he or she is into. There are investors who prefer medical-related companies, while others want information technology startups, among others.

Regardless of the type of business, entrepreneurs must find a private equity investor, or those who understand the risks of investing in the nature of the business. This would mean that the investor is willing to let go of his or her money for seven years, and put it in a rather risky and illiquid asset.

To counter the risks, the entrepreneur must explain to the potential investor the positive side of the investment – for instance the high rate of return for the successful ones.

Perhaps the most important advice for the entrepreneur is to find an investor who shares the vision of the company. This is highly relevant as it would help in the growth of the business.

After the close

Once the agreement between the entrepreneur and the investor has been signed, the former must continue to look after the latter. This is necessary as it increases the possibility of future contributions from the said investor.

“Taking care” of the private equity investor does not take much. The business owner just has to provide regular updates – whether monthly or quarterly – to keep the investor on the loop. Likewise, requests must be kept reasonable and thoroughly explained. This will surely get the business owner on the good books of the investors.

Dealing with partners, especially private equity investors, is not an easy task. However, doing this the right way will ensure the continuous flow of support for the business.

More detailed information and useful advice can be found at Funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.Funded.com

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Business Plans Begin With a Mission to Thrive

Business plans are meant to be adaptable plans for thriving, not just surviving, as a company. Yet, according to famed Harvard professor John Kotter, 70 percent of business initiatives meant to bring organizational change will fail. That is an impressive number because it means efforts to adapt to a changing marketplace are failing. There is a disconnect between the business plan founded on a mission and the real world.

The problem is often one of losing sight of the company mission and failing to plan. The mission statement represents the starting point for the direction of the business plan and captures the essence of business purpose. It has a philosophy underlying it that does not change. Philosophies are encompassing, so the mission statement is a reflection of the nature of products or services sold, potential for growth, pricing strategy, customer service, role in the community, competition and much more.

On a Mission to Fulfill a Mission

The business plan needs to be developed so that each and every section drives the business towards fulfillment of the mission. A change initiative is merely a strategy for keeping the business on track to fulfill the mission. Leading change requires first turning to the mission statement and the business plan. A business that needs to change must be able to communicate a sense of urgency throughout the organization because staying true to the mission statement is necessary to thrive. If a change initiative is needed, it means the business has gotten off course from its mission and its vision.

The business plan goals and strategies may need to be revised, but that should always be a step in the change process. In fact, business plans can serve as the guide for change as each section, from the Executive Summary to the Financial Statements, are reviewed in light of the need for change. Leadership will identify specific strategies for incorporating change and then communicate the revisions on an organization-wide basis. The change process must be empowering and encompassing, meaning employees at all levels should be embraced as change agents.

Business plans begin with a mission statement and then serve as a living breathing document. Leading organizational change is not always easy, but it can be impossible unless there is buy-in to the mission and the business plan. The strategies used to get that buy-in can vary, but staying on message cannot.

More detailed information and useful advice can be found at www.funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.

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Planning for Change in Business Plans

Business plans are not etched in stone; yet that is exactly how some businesses treat them. The business plans are written and then put into a proverbial drawer where they never see the light of day. One day the plan is dusted off, updated for the Board of Directors, and then put back into the drawer. This does not make sense after so much time and effort has been put into developing a plan that is supposed to establish a clear path to success.

Viable businesses never stand still. They are movers and shakers as they interact with customers, develop new products and services, and adapt to good and poor economies. When major changes happen that affect your business, it is like a time warp because everything changes from that point forward. Change is always imminent today and largely because of technology. Businesses can enter the marketplace faster and roll out a marketing program quickly on the internet.

The business plan can quickly become an anachronism if it does not plan for change. This doesn’t mean doing multiple business plans addressing all the what-if scenarios. However, change should be built in to the business plan process. First you develop a business plan based on the most sensible goals using current knowledge and expectations for the future. You can include a decision tree analysis section, if desired. However, you plan to change by simply doing an honest and regular review of the developed business plan.

It is important to have the same groups involved in the original plan development also participate in review sessions. The business plan may need to be revised, but you have identified where and how which is good strategic management.

The real issue is whether management can develop the discipline needed to make sure the business plan is regularly reviewed. Developing business plans should not merely be an academic exercise. It needs to be an important management function.

Browse www.funded.com for more advice about getting your business funded.

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Adding Internet Marketing to Your Business Plans

Incorporating internet marketing in business plans has become an imperative as opposed to an option. That probably became true when even the large storefront businesses began to do internet marketing. Judging by the number of websites, online accounts and emails sent with discounts for online shopping, the internet is playing a larger and larger role in all business models.

The implication is that internet marketing should not be a separate strategy. It needs to be integrated in the total marketing plan. It should not be a standalone subsection in the marketing plan. It needs to be weaved into the various marketing efforts, in addition to be being a unique effort.

For example, the business plan can include the development of a website and a discount campaign. However, the offline marketing efforts need to incorporate the website and the discount campaign also. For example, direct mailing of advertisements can be integrated with online marketing by developing the tactics the big department stores have successfully developed. The offline direct mail advertisements encourage online shopping by offering discounts, and the online emails encourage offline shopping with special discounts.

Of course, you can have a description in the business plan for specific internet only strategies. For example, you can discuss strategies for obtaining client leads and set goals for the lead-to-customer conversion rate, the number of transactions and the targeted average dollar sale. Yet there is still integration needed with offline marketing needed. Offline marketing will play a supporting role in driving people to the website to find the online-only discounts.

There are a number of online marketing strategies that can be addressed in business plans. They include developing the business website, participating in social media and blogging, and so on. The important point to keep in mind is that the marketing plan needs to be a cohesive integrated plan and not a disjointed set of offline and offline activities.

More detailed information and useful advice can be found at www.funded.com.  Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions.  If you need to access a vast network of business people, entrepreneurs, partners and service providers to help you start, finance and run your business, check out our website.

 

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Listen to Investors and Learn About Internet Startups

Investors will tell anyone who wants to listen that the internet has changed the face of investing in some respects and maintained investing rules in other ways. Early stage internet businesses can now start on the proverbial dime which has encouraged entrepreneurs to jump into business enterprises. However, just because you can start a business cheaply doesn’t mean you can keep it going.

Though there are stories of businesses like Facebook started in a dorm room and now sold for billions that is not the typical story. Yet the success of Facebook and other startups bought by larger internet businesses like Facebook make it clear that there is a market for these types of startups. In fact, the Wall Street Journal ran a story that discussed the fact that each year there are 15 winning tech companies started each year, and they are able to grow because of investors willing to fund seed-stage and young companies.

There are some lessons to be learned by the tech company successes and failures. For one thing, investors now expect new internet businesses to have a substantial following before they seek funding. That is a reflection of the fact that there are thousands of internet based startups every year so investors can be selective based on the sheer quantity of businesses. The good news for young internet businesses though is found in the fact that investors are looking for the next great internet companies. They want to help startups and they want to see entrepreneurs with great ideas succeed.

That is the real lesson to be learned from the internet winners and losers – everyone has a chance to be winner.

More detailed information and useful advice can be found at www.funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.

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Don’t Be Nervous When Pitching Your Business Plan to an Investor

Selling a business plan to an investor can seem like an intimidating proposition. Many entrepreneurs are skilled at product or service design and development but shy about presenting the concepts in order to land funding. Let’s face it – designing and selling are two very different activities. One takes know-how and specialized training while the other requires high quality communication and presentational skills. Blending engineering genius with selling savvy is not always easy.

Making a business plan presentation to investors is not difficult, but it does require preparation and rehearsal. It’s probably safe to say that most small business startups are not comfortable making a pitch to experienced investors. There’s always a fear of saying the wrong thing, not adequately conveying the passion for the business, or of looking foolish.

Feeling nervous is natural unless you are a professional speaker. Overcoming the nervousness is important though because investors expect the business owner to be comfortable enough to present the business plan. If the thought of making a business plan presentation puts fear in your heart because of the importance of the meeting, there are several things to keep in mind.

First, you need to prepare the presentation well in advance and practice, practice and practice some more. Even if you are highly confident about your ability to make a presentation, you still need to practice because this is too important to leave to chance. Second, the presentation needs to be streamlined for the investors. The business plan has the details of the business documented. The presentation should be reduced to a two page summary and no more than 15 slides.

That goes back to point one. Capturing a business plan on 15 pages without resorting to stuffing as much information as possible on each page is more difficult than it may sound. That’s why you need to prepare the presentation long before meeting with investors and then practice, practice and practice some more.

It’s true what they say – practice really does make perfect.

Browse www.funded.com for more advice about getting your business funded.

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Turning a Good Idea into a Prototype Can Attract Investors

When you are looking for investors to fund the manufacturing of a new product, it’s a good idea to have a prototype ready. A prototype by definition is a preliminary model or early sample of a product. It can be used to test a particular concept to make sure it can be turned into reality or can serve as the first sample of something that will be copied once funding is obtained.

Investors like prototypes because it brings a concept to life and proves that the concept is doable. It serves as proof that the business idea can be turned into a practical product that can be sold to customers. A prototype also proves that the entrepreneur or business has fully developed a concept and that the investors are not being asked to fund a pie-in-the-sky

A prototype should be market tested to prove that the product fulfills a customer need. That is like gold to a business and a business plan. Presenting a product that has been tried and accepted by potential customers greatly reduces the level of risk associated with a startup operation. However, small startups should not make the mistake of only testing the product on family and friends and need to introduce the prototype to the real target market. The business plan can include a report on the market testing to accompany the prototype itself. By validating a prototype, the business has tangible proof that the product can be manufactured, the materials are available, and the product design is workable.

Given the competition for investors, developing a prototype can give a business a competitive edge. Prototypes don’t just apply to manufactured products either. Startup software companies and websites develop prototypes to attract investors too. The key is to develop the product to the stage where the investors can easily see its potential success in the marketplace.

More detailed information and useful advice can be found at www.funded.com Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.

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Think Twice Before Choosing Crowdfunding When Looking for an Investor

Finding investors often consumes the attention of small business owners. Money is always an issue when businesses are ready to expand. Given the proven power of networking and the power of the internet, it should not be surprising that a new form of equity funding has been developed. Crowdfunding is the new investor kid on the block, and it’s generating a lot of excitement because it seems to cut out the middleman, so to speak.

Crowdfunding was approved by the JOBS Act in April 2012 and allows small business enterprises and startups to directly solicit investors for equity investments. It sounds great at first glance, but for many companies it would be more strategically advantageous to go through a professional fund locator company rather than try to raise equity funding on their own. The details of crowdfunding are still being worked out, but there are already indications that small businesses are viewing this as ‘easy money’. That’s far from the truth.

Crowdfunding will still require the business to prepare a business plan that proves the investment is wise. Crowdfunding involves investors pooling their money. Businesses can then solicit as a maximum $1 million investment. However, each investor will get equity ownership in the business. If the business expands in the future and needs a larger capital amount, success may be hampered by the fact the company now has dozens or hundreds of equity owners. Venture capitalists may not be anxious to get involved in that kind of arrangement.

The best plan is to consult with a professional experienced in raising capital for businesses. Understanding all the ins and outs of new sources of funding is critical before deciding to jump in.

Browse www.funded.com for more advice about getting your business funded.